Both historically and universally, having tan skin was once a telling factor in being of a lower class. Those with darkened skin had spent hours working outside under the sun, completing physical labour to earn their way. K-Beauty products have a lot of competition, so they have … “The standard of beauty in middle Asia is ‘white skin’. There is a reason why you don't look like your family skin tone wise and it is because in each person you have nine different genes that control skin color. “For most Koreans, our criteria of beauty is simply ‘being white’. Similar to China, there is an old Japanese proverb which states that “a fair complexion hides seven flaws.” Long before any contact with Europeans, the Japanese believed pale skin was beautiful while darker skin was often viewed as unattractive. Korean skincare: Why ginseng can make a lot of difference Ginseng root contains numerous bioactive compounds, including saponins, polysaccharides, pectin, sugar, vitamins B1, B2, B12, pantothenic acid and minerals, which help increase oxygenation and circulation to skin cells for a healthy glow. Normal skin is less likely to suffer from skin problems, compared to those with other skin types. You might not believe this, but beauty therapists advocate for different types of foods depending on the skin type. “I think being whiter would make me look so much better.”. What Do Skin Whitening Products Do? 1) Weather =Their country's are not to humid and too hot. – 108 A.D.) — the first dynasty in Korean history. Some western media outlets like to report that this desire to have clear, white skin is a reflection on East Asians wanting to look more European. Light skin is still frequently associated with wealth, privilege and status in Asian countries, and the skin whitening industry is only projected to grow further in the following years. Please watch for entertainment purpose only! The Korean skin care routine is more focused on improving the health of your skin by keeping it hydrated and providing it with the right ingredients in the right way. There are 3 major factors why their skin are so so so white. witch is many people are paler than other Asian race. The South Korean media industry also appears to reinforce the view, intentionally or not, that pale skin is desirable. “It just seems purer.”, Student Ohui Hyun told us: “I don’t necessarily think that white skin is portrayed as better, but in television and advertisements, all the actresses are, for sure, white. I think it just looks a bit tidier and more intelligent.”. Those with money started to travel abroad, returning home with darker, glowing complexions and a new-found admiration for golden skin tones. Actors and actresses shown on TV all have white skin tones, and this really contributes to our standard of beauty.”. Popular photo applications include filters that lighten the skin. Girls can often be seen wearing foundation shades lighter than they are. All Rights Reserved. It gets into the pores and dissolves oil and dead skin cells to nourish the skin. Smooth, pale skin of both noble men and women were described as resembling pale jade. He has a very specific skin care-related reason for that. Dr. Lim agreed; “Celebrities definitely have an influence. In China, Japan and Korea – long before exposure to European beauty standards – tan skin was associated with lower-class field work while having pale skin signified social prestige. I think being whiter would make me look so much better.”. Women often applied liberal amounts of white powder, called oshiroi, to their faces which was also used by kabuki actors and geishas. Among some of these recipes were the “three white soup” which consisted of white peony root, white atractylodes, white tuckahoe and liquorice. Despite the lack of rain, groups of young women carry colourful umbrellas, shading themselves from the sun. The elderly are sporting extravagant visors on their heads, ensuring not an inch of sunlight reaches their faces. Every possible measure is being taken to avoid the sun, to avoid the risk of tanning. One place where we can see this manifested is, of course, K-pop – many an idol has been praised for their milky-white skin, like Super Junior’s Kyuhyun and miss A’s Suzy… but not all idols out there have porcelain skin. Ancient Koreans have also sought skin-lightening methods during these periods. i felt so sad. There’s one celebrity here called IU. When she first came out, she wasn’t very fair skinned. Like Korean society’s other beauty ideals, lighter skin tones pervade the media and pop culture. If you have a fussy face, smooth, blemish-free skin may seem impossible, but it may be an easy fix. Like I mentioned, there are variations but generally speaking, most of them are of a fairer skin tone than women like us in Southeast Asia. © NextShark INC. 2018. During the Nara period (710-794), women applied a white powder called oshiroi in their face. br> It Has Nothing to Do with Western Beauty Standards, Get regular updates from our talented staff on the latest and greatest in the Asian American community, Japanese Man’s Cat Takes the Most 2020 Selfie, Tony Hsieh Faced Inner Battles Before His Death, Mom Accuses Philippines Resort of Discrimination Against Her Special Needs Child, USPS Honors Asian American Vets and Scientist in New Stamps, Meet EASTERN PEOPLE, a New Clothing Collective for Asian Cultures, Why Korean Women Are Putting Horse Fat on Their Faces, Woman Puts Her Makeup Under a Microscope, is Shocked By What She Finds, 14 Bizarre Korean Beauty Products You Can Actually Find On Amazon, 7 Best False Lashes Brands Specifically for Asian Eyes. In the context of most Korean beauty products, this term has nothing to do with the actual color of the skin but speaks more to the texture and overall health of the skin. Some Koreans think white people are better than us and darker people are not. Are you wondering if you have to follow all the 10 steps every day? Back in the old days, it was considered good etiquette for a Japanese woman to wear makeup and these women were often expected to keep their white makeup on from early mornings into late nights – even when they were in the bath. Our skin is not white but bright or light skin.|I think it’s because of genes not climates... we have similar genes with mongolia people than south east asians. Even when local models were used, the color of their skin remained, for the most part, pale. People who possess normal skin have elastic, glowing and strong skin. Korea is called the country of ginseng because it appears everywhere in people’ daily routine. i was worrying if i would be accepted eventhough my skin was not white as koreans have. Many Korean products have brightening properties because brighter skin looks younger and more refreshed! – 220 A.D.). Artefact Magazine is produced, managed and edited during term time by BA Journalism students at the London College of Communication, part of the University of the Arts London. “Unlike Korea, Singapore will always have summer weather, so I must put on whitening cosmetics and sunscreen all day. We have pimples too. K-pop idols and Korean actors are known for frequently lightening their skin color in photos, like many other celebrities across Asia. People believed that the color of one’s skin was reflective of their social status – having pale skin showed that you had the luxury of being able to relax indoors instead of working in the fields. Dr Chris Lim of the ME Cosmetic Clinic in Seoul told Artefact: “Our most popular procedure is the glutathione injection; which people often call the ‘Beyoncé injection’.”. According to Global Industry Analysts, China makes up for roughly 40% of all whitening product sales in Asia, Japan makes up for 21% and South Korea, 18%. During the Ming Dynasty (1368 – 1644 A.D.), Chinese medicine manuals recommended consuming certain foods to achieve lighter skin. Welcome to GRAZYTV! Ginseng – Greatest Korean Skin Care Secret. Generally, Korean consumers have sensitive skin, so companies strive to offer the most effective and gentle ingredients. Gonju spoke about his skincare routine. However, while modern-day exposure to European beauty standards has certainly added another layer in this desire for pale skin, Asia has always created its own beauty standards. These 12 K-Pop girls have all their fan girls crying with envy of their pale white porcelain skin! Why Do East Asians Want Pale Skin? At first, I pushed back. From spending hundreds…. Also, Anime characters does not create to look white.They created to look like anime character, that’s all. Koyro dynasty (918-1392), children washed their faces with peach. Is cheap surgery creating a national health crisis? They’ll bring a photo of their favourite celebrity to make their face look exactly like them.”, Kim Gonju, a 26-year-old post-graduate student, shared the same view: “Because most celebrities in Korea have white skin, especially idols and actresses, the public envy them. Use Of Skin Care Products + See our Accessibility Statement. “I think it’s a cultural thing,” Dr. Lim explains. A most recent survey conducted by an independent research group, noted that 4 out of 10 women surveyed in Hongkong, Malaysia, Philippines and South Korea used a skin whitening cream. 7. The obsession with having a light skin tone as the symbol of beauty has been documented in the Diary of Lady Murasaki and the Tale of Genji. [1] Glutathione is a substance used to impede the process of pigmentation, in effect, lightening the skin. “A lot of middle-dark skin Asian patients want to have a brighter skin tone,” Lim added. This white facial color continued to be the standard of beauty in Japan until the Heiain Period (794-1185). They're designed to result in skin that is radiant and luminescent; skin with a bright glow, not a lighter color. “So, it’s the different shade of white that was a standard in the past. A study on the use of Caucasian models in the Asian beauty industry found that 44% of Korean and 54% Japanese advertisements featured Caucasian models. Today, the Korean plastic surgery industry has developed everything from skin bleaching procedures to skin-lightening injections for porcelain skin – many plastic surgeons believe popular Korean celebrities have also undergone similar procedures. The design of the packaging matters. There are several variations of an old Chinese saying that is still often repeated today. Many of them also have natural white or milky skin, especially the girls from korea, japan and northern china. ADVERTISEMENT In East Asia, it’s not uncommon to find people fully-dressed on beaches, carrying umbrellas on sunny days, or wearing full face-covering masks in parks. There are 3 main skin types you should know. have long been told that they look noble. Although skin tone differs based on a person's racial background, those with fair skin have difficulty maintaining [clarification needed] skin tone due to melanin production. The popularity of the injection, the high usage of skin whitening products, and the efforts taken by the general population to prevent natural tanning leaves one question – why are South Koreans still so bent on keeping their skin white? I tried to fit in. In fact, ginseng is well-known for so many benefits, so Korean must be so proud to own such precious material. It’s 30 degrees outside in sunny Seoul, humidity is at a sweltering 80 per cent – and there are scores of people still walking around in long-sleeved shirts. One of the most significant reasons why Koreans have beautiful skin is that they consume their own grown food since foreign agricultural products have huge tariffs. It’s not unheard of for some celebrities to have undertaken skin bleaching procedures, either. “Most women prefer white skin; Korean women especially love that kind of stuff,” 24-year-old Song Kipeum agreed. superhuman was born white. Being compared to snow is considered a compliment. The K-Pop industry, perhaps the largest and most influential, is saturated with fair skinned beauties, who in many cases are banned from tanning by their entertainment companies. Members of these groups often publicly tease their darker-skinned members. For these same reasons, European women during the Renaissance period also frequently turned to dangerous methods to achieve pale and unblemished skin. 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